Privacy Statement

Please submit requests to exercise your privacy rights here.

LAST UPDATED: 12 July 2024

This Privacy Statement describes how Seagate Technology LLC or any parent, subsidiary or affiliate controlled by, under common control with, or controlling Seagate Technology LLC, including but not limited to affiliates operating under the LaCie name or brand, (collectively, “Seagate” or “we” or “us”) collects, uses, and shares information through the Seagate websites, which include but are not limited to Seagate.com, LaCie.com and their sub-domains (each a “Site”), and the Seagate services, products, software and software applications made available by us for use on or through computers and mobile devices (collectively, the “Offerings” under this Privacy Statement). Remember that your use of our Sites and Offerings is at all times subject to the applicable Terms and Conditions, which incorporate this Privacy Statement.

PERSONAL INFORMATION

“Personal Information” is information that identifies you as an individual or relates to an identifiable individual. We collect information through the Sites and Offerings such as:

• Name
• Username
• Postal address
• Telephone number
• Email address
• Profile picture
• Social media account ID
• IP Address
• Your designated account settings

We collect and process these types of Per sonal Information to provide our services to you and as legally required. If you do not provide the information that we request, we may not be able to provide you with the full experiences of this Site and our Offerings or may be prevented from complying with the applicable legal obligations.

Collection of Personal Information

We collect Personal Information in a variety of ways, including:

• Through the Site and Offerings.
  • We collect Personal Information through our Sites, e.g., when you register for an account, respond to forms, surveys, sweepstakes, contests or applications, and through the use of various Offerings or participation in programs, or services.
• Information You Provide.
  • We may collect personal contact information (such as your name, email address, and telephone number) when you contact customer service, sign up for or purchase our Offerings.
  • We may also collect Personal Information in connection with the return of products, warranty, and product/consumer registration.
• From Other Sources.
  • We receive your Personal Information from other sources, such as publicly available databases and joint marketing partners, when they share the information with us. We may allow you to share information with third party social media sites or use social media sites or other sites to create or connect to your account. Those social media sites may give us access to certain Personal Information stored by them from your interaction with the online services (e.g., content viewed and information about the advertisements within the content you have been shown or may have clicked on, etc.). You may control the Personal Information you allow us to have access to through the privacy settings on that third party site and the permissions you give us when you grant us access.

Please be aware if you disclose any Personal Information relating to other people to us or to our service providers in connection with the Site or Offerings, you represent that you have the permission to do so and to permit us to use the information in accordance with this Privacy Statement.

Sensitive Information

We ask that you not send us, and you not disclose, any sensitive Personal Information (e.g., national insurance numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs (such as doctrinal or philosophical beliefs), sexual behavior, or sexual orientation, health, disability, physical attributes, biometrics or genetic characteristics, criminal background, personal financial account data, tracking trace data or geolocation data, data of minors under age of 14, or trade union membership) or any other information which may affect you in the same manner as prescribed by applicable law) on or through the Site or otherwise to us.

Use of Information

We use Personal Information:

• To provide the functionality of the Site and our Offerings and to fulfil your requests.
  • To respond to your inquiries, fulfil your requests and provide you with related support.
  • To send administrative information to you, such as changes to our terms, conditions, and policies.
  • To create and maintain your account on our consumer portal.
  • To determine the appropriate language for your experience.
  • We engage in these activities to manage our contractual relationship with you and/or to comply with a legal obligation.

 

• To provide you with marketing materials and to personalize your experience on the Site and our Offerings.
  • With your consent, to send marketing communications that we believe may be of interest to you.
  • To personalize your experience by presenting products and offers tailored to you, and to facilitate social sharing functionality.
  • We engage in these activities either with your consent, for our legitimate business interests, or other lawful grounds as set out under applicable law.

 

• To allow you to participate in sweepstakes and other promotions.
  • To allow you to participate in sweepstakes, contests, and similar promotions and to administer these activities. Some of these activities have additional rules containing information about how we use and disclose your Personal Information.
  • We engage in these activities either with your consent, to manage our contractual relationship with you, or on other lawful grounds as set out under applicable law.

 

• To accomplish our business purposes and analyze information.
  • To aggregate and/or anonymize Personal Information.
  • For our business purposes, such as data analysis, audits, fraud monitoring and prevention, developing new products, enhancing, improving, or modifying our Site and Offerings, identifying usage trends, determining the effectiveness of our promotional campaigns and operating and expanding our business activities.
  • To use IP addresses for purposes such as calculating usage levels, diagnosing server problems, and administering the Site and Offerings. We can also derive your approximate location from your IP address.
  • We engage in these activities either to manage our contractual relationship with you, to comply with the applicable law, based on our legitimate interests, and/or based on other lawful grounds as set out under applicable law.

Disclosure of Personal Information

We disclose Personal Information:

• To our affiliates, as necessary to accomplish the purposes described in this Privacy Statement, including to:
  • Seagate Technology LLC – Located in the United States
  • Seagate Singapore International Headquarters Pte. Ltd. – Located in Singapore
  • Seagate Technology (Netherlands) B.V. – Located in the Netherlands
  • Nippon Seagate Inc. – Located in Japan
  • Seagate Cloud Systems, Inc. – Located in the United States
  • Seagate Cloud Systems Japan Ltd – Located in Japan
  • Seagate (Hangzhou) Data Recovery Services Co., Ltd – Located in China
  • LaCie SAS – Located in France
  • LaCie Ltd - Located in England
  • LaCie Electronique D2, S.A. – Located in Spain
• for the purposes described in this Privacy Statement.
• To our third-party service providers who perform services or functions on our behalf, for business purposes. For example, our service providers include companies who provide services such as hardware repair and/or replacement, website hosting, consulting, communications, marketing, data analysis and analytics, security, information technology and related infrastructure provision, customer service, email delivery, auditing, and other services.
• To third-party sponsors of sweepstakes, contests, and similar promotions. We do not share Personal Information with unaffiliated third parties for those third parties’ own direct marketing purposes without your consent.

Personal information may be disclosed by you, through your profile on our Site or Offerings and other information or content you may post or disclose through the Site or Offerings in a public forum, or through your social media account.

• Please note that any information you post or disclose in areas such as a community forum will become public and available to other users and the general public.
• When you connect your account with us to your social media account, you will share information with your friends associated with your social media account, with other users, and with your social media account provider. By doing so, you authorize us to facilitate this sharing of information, and you understand that the use of shared information will be governed by the social media provider’s privacy policy.

We may also disclose your personal information to other parties when we have your consent to do so or when you direct us to, for any purposes requested or permitted by you.

Other Uses and Disclosures

We also use and disclose your Personal Information as we believe to be necessary or appropriate:

• To comply with applicable law and regulations.
  • This may include laws and regulations outside your country of residence.
• To respond to requests from public and government authorities or to co-operate with law enforcement.
  • This may include authorities outside your country of residence.
• For other legal reasons.
  • For example, to enforce our Terms of Service or other agreements with you; and
  • To protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others.
• In connection with a sale or business transaction.
  • We may use, disclose, or transfer your information to a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings). Such third parties may include, for example, an acquiring entity and its advisors.

OTHER INFORMATION

“Other Information” is any information that does not reveal your specific identity or does not directly relate to an identifiable individual.

• Browser and device information
• Information collected through cookies, pixel tags and other technologies
• Information collected through use of our devices and other Offerings, such as our mobile applications
• Demographic information and other information provided by you that does not reveal your specific identity
• Information that has been aggregated in a manner that it no longer reveals your specific identity

If we are required to treat Other Information as Personal Information under applicable law, then we may use and disclose it for the purposes for which we use and disclose Personal Information as detailed in this Policy.

Collection of Other Information

We and our service providers collect Other Information in a variety of ways, including:

• Through your browser or device.
  • Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version, and the name and version of the Site or Offering (such as the mobile application) you are using. We use this information to ensure that the Site and Offerings function properly.
• Through the use of our devices and other Offerings.
  • For some of our consumer drives, we may collect drive performance information and general statistical information about how you use our drives. We only collect this information if you download software Offerings and agree to our Terms and Conditions, End User License Agreement, and this privacy statement. We may also collect aggregate metadata concerning your files. We will use this aggregate data to enhance our products and services, and to improve our general marketing efforts related to these Offerings. We may aggregate data to describe the use of this Site and/or our Offerings to our existing or potential business partners, sponsors, advertisers or other third parties, or in response to a government request.
• Cloud-based or Backup Data.
  • If you use a Seagate cloud-based or backup service Offering, the information from your device and/or account that you choose to back up may be sent to Seagate or Seagate service providers for the purposes of storing this information for you, and we may use this information in order to facilitate or improve the use, remote access and restoration of that data on your device through the Offerings provided. For more information on our specific Offerings with cloud-based features, please review our supplemental statements found under Product Offerings below.
• Using cookies and similar technologies.
  • We collect information automatically through your browser or device, through your use of the Site and Offerings, using cookies and similar technologies. Please refer to our Cookie Statement for additional information about these practices.
  • We may use performance cookies and other third-party tools to process analytics information on our site. Some of our analytics partners include:
• Adobe Analytics.
  • We use Adobe Analytics, which uses cookies and similar technologies to collect and analyze information about the use of the services and report on activities and trends. If you are a registered user of our Sites and/or Offerings, we may use this information, in combination with other information that you provide, to improve the services and other offerings of the program or website. This service may also collect information regarding the use of other websites, apps and online resources. You can learn about Adobe’s practices here.
• Google Analytics.
  • For more information about how Google uses your personal information (including for its own purposes, e.g., for profiling or linking it to other data), please visit Google Analytics’ Privacy Policy. To learn more about how to opt-out of Google Analytics’ use of your information please click here.
• LinkedIn Analytics.
  • For more information about how LinkedIn uses your personal information, please visit LinkedIn Analytics’ Privacy Policy. To learn more about how to opt-out of LinkedIn’s use of your information, please click here.

• DoubleClick Analytics
  • For more information about how DoubleClick uses your personal information, please visit DoubleClick (Google’s) Privacy Policy. To learn more about how to opt-out of DoubleClick’s use of your information, please click here.

• Facebook Connect.
  • For more information about Facebook’s use of your personal information, please visit Facebook’s Data Policy. To learn more about how to opt-out of Facebook’s use of your information, please click here while logged in to your Facebook account.
• Google reCAPTCHA
  • We also use a Google-provided tool called "reCAPTCHA" which, on some form submissions, is intended to tell humans from robots to prevent abuse of those forms by spambots. The reCAPTCHA tool may, in its algorithm, make use of cookies as well as other information like IP address, date, time, language, screen size and resolution, and mouse movements while on the page. The reCAPTCHA tool is subject to Google’s Terms of Service and Privacy Policy.
• IP Address.
  • Your IP address is automatically assigned to your computer by your Internet Service Provider. An IP address may be identified and logged automatically in our server log files whenever a user accesses the Site(s) and/or Offerings, along with the time of the visit and the page(s) that were visited. Collecting IP addresses is standard practice and is done automatically by many websites, applications, and other services. We use IP addresses for purposes such as calculating usage levels, diagnosing server problems and administering the Site(s) and Offerings. We may also derive your approximate location from your IP address https://www.google.com/policies/privacy/partners/.

Uses and Disclosures of Other Information

In some instances, we combine Other Information with Personal Information. If we do, we will treat the combined information as Personal Information as long as it is combined.

USE OF SITE AND OFFERINGS BY MINORS

This Site and our Offerings are not directed toward individuals under the age of majority in the country in which they reside. We do not knowingly collect Personal Information from anyone under 18.

ADVERTISING

Seagate advertises on pages within our Sites and Offerings and on other websites not affiliated with Seagate. We contract with advertising service providers who serve advertising to you through the use of technologies, such as cookies and web beacons.

Targeted Marketing

We use advertising service providers to help us determine which of our advertisements are most likely to be of interest to you. These advertising service providers may use behavioral information, such as how you navigate our Sites or Offerings, to provide relevant advertisements to you while you are using our Sites and/or Offerings.

We also contract with advertising companies to advertise our Offerings on websites not affiliated with Seagate. If you click on one of our ads, you link to the third-party website that offers the advertised account or Offerings. These adverts may contain cookies that allow tracking of your response to our advertisements. These technologies, along with information the advertising companies collect about your online use, are used to recognize you across the devices you use, such as a mobile phone or a laptop.

If you would like more information about this practice, and to learn how to opt out of it in desktop and mobile browsers on the particular device on which you are accessing this Privacy Statement, please visit http://optout.aboutads.info/#/ and http://optout.networkadvertising.org/#/. In order for the opt-outs to work on your computer, your browser must be set to accept cookies. If you delete cookies or access the Site or Offering from a different device, you will need to opt-out again. You may download the AppChoices app at www.aboutads.info/appchoices to opt out in mobile applications. Please note that opting out of advertisement targeting does not opt you out from receiving general advertising.

Do Not Track

Our Offerings do not support “Do Not Track” requests at present.

THIRD PARTY SERVICES

This Privacy Statement does not address, and we are not responsible for, the privacy, information, or other practices of any third parties, including any third party operating any website or service to which the Sites or Offerings link. The inclusion of a link on the Sites or Offerings does not imply endorsement of the linked site or service by us or by our affiliates.

For example, when you purchase one of our Offerings on our Sites, Seagate will redirect you (via Adobe) to our authorized third-party reseller and merchant - Digital River globalTech Inc. ("Digital River"). Seagate discloses certain Personal Information (such as your name, email address, delivery address, and phone number) to Digital River so that they can process your order and manage logistics for delivery to occur. Digital River is the only party who will collect and process your payment card information as part of the order payment process. Seagate is limited to collecting only the last four digits of your payment card (for the purpose of referencing your order should you wish to check on its status). Please note that by submitting your order, you agree to Seagate's Privacy Statement, and you will be asked to agree to Digital River's Terms of Sale and Privacy Policy. Seagate is not responsible for the information collection, use, disclosure, or security policies or practices of Digital River. For further information about how Digital River collects/uses your personal information, payment card information, and their privacy practices more generally, please visit: https://www.digitalriver.com/privacy-policy/

In addition, we are not responsible for the information collection, use, disclosure, or security policies or practices of any independent third party social media platform provider, app developer, app provider, operating system provider, wireless service provider, device manufacturer, or other organization, including with respect to any Personal Information you disclose to other organizations through or in connection with the Sites or Offerings, such as by using third-party messaging services linked or integrated through the Sites or Offerings.

SECURITY

We have reasonable security measures in place to protect against the loss, misuse, and alteration of the information under our control. Please be advised, however, that while we strive to protect your information, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of your information. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the “Contact Us” section below.

YOUR RIGHTS

Certain jurisdictions grant individuals rights with respect to their Personal Information. Depending on applicable law, you may have the right to be informed about, consent to, receive a copy of, or restrict our use of your Personal Information or to request to access, correct, or delete the Personal Information we maintain about you. You may also have the right to object to automatic decision making, object to the processing of your publicly disclosed information, or appeal our decision on your rights request. When we process your Personal Information based on your consent, you may have the right to withdraw your consent. You may also have the right to complain, denounce and initiate a lawsuit, claim compensation for damages and implement self-defence mechanisms regarding our processing of your Personal Information. If you are a close relative of a deceased, to the extent provided under applicable law, you may request to access, correct, update, receive a copy or delete the deceased’s information.

The rights available to you may be limited in some circumstances by local law. For example, we may retain certain and limited information about your request for record-keeping purposes, to complete any transactions that you began prior to requesting a change or deletion, for the establishment, exercise or defence of legal claims, for our compliance with applicable laws and regulations, and/or as otherwise required by law.

If you would like to exercise your privacy rights, you may submit your request through this form. We will respond to your request within thirty (30) days or as soon as reasonably practicable, or as otherwise required by applicable law.

In your request, please make clear relevant details, for example, what Personal Information you would like to have updated. Please do not include more Personal Information than the form requires. For your protection, we will verify your identity before processing your request. When you are a close relative of a deceased and are requesting to access, correct, update, receive a copy, or delete the deceased’s information, we may need to verify your identity and the relationship between you and the deceased.

RETENTION PERIOD

We will retain your Personal Information for as long as needed or permitted in light of the purpose(s) for which it was obtained, unless otherwise required by applicable law.

The criteria used to determine our retention periods include: (i) the length of time we have an ongoing relationship with you and provide the Site or Offerings to you (for example, for as long as you have an account with us or keep using the Site or Offerings); (ii) whether there is a legal or business obligation to which we are subject (for example, certain laws require us to keep records of your transactions for a certain period of time before we can delete them); or (iii) whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations regulatory investigations, or other legal matters).

CROSS-BORDER TRANSFERS

Your Personal Information may be stored and processed in any country where we have facilities or in which we engage service providers. Please be aware that, when you use the Site or Offerings, we transfer information, through the course of regular business operations, to countries outside of your country of residence, including the United States, which may have data protection rules that are different from those of your country or that may not be considered adequate by your country of residence. When we transfer your Personal Information outside your country of residence, we may put in place appropriate safeguards in accordance with our legal obligations to ensure your Personal Information is adequately protected irrespective of the country to which it is transferred. In certain circumstances, courts, law enforcement agencies, regulatory agencies or security authorities in those other countries may be entitled to access your Personal Information.

Some countries are recognized by the European Commission as providing an adequate level of data protection according to European Economic Area (“EEA”) standards (the full list of these countries is available here). For transfers from the EEA to countries not considered adequate by the European Commission, we have put in place adequate measures, such as standard contractual clauses adopted by the European Commission, to protect your Personal Information. You may request a copy of these measures by contacting us as described in the “Contact Us” section below.

UNITED STATES CONSUMERS

Our U.S. Consumer Privacy Notice provides additional information regarding Seagate's collection, use and disclosure of Personal Information and the rights available to certain U.S. residents. If you are a U.S. resident, please review our U.S. Consumer Privacy Notice.

CHINA CONSUMERS

If you are a resident of China, we may transfer one or more types of your personal information listed in the “Personal Information” section of this Privacy Statement electronically via a secure private internet connection outside China to our Seagate affiliates (“Overseas Recipients”), for the purposes described in the “Use of Personal Information” section of this Privacy Statement. For transfers from China to other countries, we will complete the corresponding procedures in accordance with the requirements of relevant laws and regulations and provide protection standards not lower than those stipulated by the People’s Republic of China laws. The name and contact information of the initial Overseas Recipient is as follows:

Seagate Singapore International Headquarters Pte. Ltd.

90 Woodlands Avenue 7, Singapore, 73791

Data.protection.officer@seagate.com

If you would like to submit a request to exercise your privacy rights with Seagate Singapore International Headquarters Pte. Ltd., you may submit your request through this form. We will respond to your request within thirty (30) days or as soon as reasonably practicable, or as otherwise required by applicable law.

PRODUCT OFFERINGS

For additional information regarding specific offerings, select from the list:

• Seagate-Lyve Solutions
• Network Attached Storage and Surveillance Drives
• Seagate Recovery Services
• Seagate Mobile Applications

Changes to this Privacy Statement

Seagate may update this Privacy Statement from time to time. If so, we will post our updated Privacy Statement on our Site and/or Offerings along with a change notice on the Site and/or Offerings prior to a material change. We will show the date the Privacy Statement was last updated to help you know when we change it. Where applicable and required by applicable law, we may ask for your consent to any change where your consent is needed. The “Last Updated” legend at the bottom of this Privacy Statement indicates when this Privacy Statement was last revised. Seagate encourages you to review this Privacy Statement regularly for any changes. Changes to the Privacy Statement will become effective when we post the revised Privacy Statement on the Site and/or Offerings, and your use of the Site and/or Offerings following these changes means that you accept the revised Privacy Statement.

CONTACT US

Seagate Technology LLC or an affiliate controlled by, under common control with, or controlling Seagate Technology LLC, including but not limited to affiliates operating under the LaCie name or brand is located at:

Seagate Technology LLC
47488 Kato Road
Fremont, CA 94538
USA

If you would like to exercise your privacy rights, please submit your request here. We will respond to your request consistent with applicable law.

You may lodge a complaint with a supervisory authority competent for your country or region, or where an alleged infringement of applicable data protection law occurs. Please click here for contact information for such authorities in the EEA.

If you have questions about this Privacy Statement, please contact our Data Protection Officer at data.protection.officer@seagate.com or:

Seagate Technology LLC
Attn: Legal Department – Global Privacy
47488 Kato Road
Fremont, CA 94538
USA

If you live in Germany, you may contact our Data Protection Officer in Germany:

Dr. Sebastian Kraska
IITR GmbH
Marienplatz 2
80331 München
http://www.iitr.de

If you are law enforcement or another public authority organization and would like to submit a data request, please submit your request to data.protection.officer@seagate.com.